The East Asia Business Council

China's tourism market is gearing up for the Shanghai World Expo which will be held in Shanghai, China. The exposition is a scheduled World Expo in the tradition of international fairs. The theme will be "Better City – Better Life" signifying Shanghai's 21st century status as an important economic and cultural center and representing the common wish of the whole humankind for a better living in future urban environments. It is expected to draw 70 million visitors, 3.5 million of them from overseas, the largest number of visitors in the history of the world's fairs.